Welcome to the Take 5 video series, where I break down the key lessons from David Airey’s iconic book Logo Design Love! As a logo designer, I’m always inspired by the principles shared in this book, and I’m excited to take you along on this learning journey.
In this part of the series, we’re exploring Make It Relevant and Incorporate Tradition—two fundamental principles that elevate a logo from good to truly memorable. These concepts guide us in creating logos that resonate deeply with the audience and stand the test of time.
From understanding the importance of aligning logos with brand values to using tradition as a powerful storytelling tool, this video is packed with actionable insights for designers and brand enthusiasts alike.
Stay tuned as we uncover what makes logos timeless, meaningful, and iconic! 🌟
